We’re excited to share that Maggie Swift of Unframed Digital will be taking the stage at Design Chicago this October to help residential interior designers unlock the power of data in their marketing.
Turning Data into Design Insights
What if your next big marketing idea wasn’t built on guesswork—but on data you already have?
In this session, Maggie will show residential interior designers how to use Google Analytics to better understand their audiences, track what’s working, and make marketing decisions that fuel real growth. From identifying the most effective channels to measuring engagement and conversions, attendees will learn practical strategies to make data-driven decisions that amplify their design business.
Meet Your Marketing Liaison
Enter Maggie Swift, Partner at Unframed Digital, who makes Google Analytics not only understandable, but actually useful for creative professionals. Think of her as your design-friendly translator for the world of marketing data—she’ll help you turn confusing metrics into insights that actually grow your business.
Maggie has spent years helping businesses turn raw numbers into powerful marketing decisions, and now she’s bringing that expertise to Design Chicago in her session:
“Leveraging Google Analytics to Drive Marketing Decisions in Residential Interior Design”
📅 Thursday, October 9
⏰ 10:30–11:30 AM
📍 Gaggenau, Thermador, Bosch Experience & Design Center, Suite 108
What Makes This Session Different
This isn’t about jargon or overwhelming reports. Maggie’s approach is refreshingly practical, tailored for interior designers who want marketing that works as beautifully as the spaces they create.
In this session, you’ll discover:
- Audience Insights Without the Overwhelm: How to use Google Analytics to understand who’s actually visiting your site (and what that means for your outreach).
- Performance Tracking That Matters: Which numbers really indicate whether your marketing is working—and which ones you can ignore.
- Data-Driven Growth Strategies: How to make confident, informed decisions that help you stop guessing and start scaling.
What You’ll Gain
- Clarity: A crystal-clear understanding of how your audience finds and interacts with your business online.
- Confidence: The ability to measure what’s working and adjust your marketing strategy with purpose.
- Growth Potential: Real strategies for using analytics to fuel business opportunities instead of relying on trial and error.
Session Update
The session is already at full capacity, a testament to the demand for smarter marketing strategies in the design community. If you weren’t able to register, don’t worry—we’ll be sharing key takeaways and highlights from Maggie’s talk on Unframed Digital’s social media channels.
Follow us on Instagram and LinkedIn to stay tuned for insights and practical tips straight from the session.